Being bombarded with ads….even while playing video games

December 1, 2008 at 7:19 PM | Posted in Uncategorized | Leave a comment

I remember one Christmas, my sister and I were so excited to open our Super Nintendo. We did not have the regular Nintendo and wanted to be part of the crowd with the newest game system. Over the many years I have seen Nintendo expand their systems and other companies introduce new and upgrade their systems. I have always thought that letting children play video games was a way to remove them from advertising. TV programs contain so many commericals; aimed at children during target programs and the like. Despite many different views on how video games decreases phsyical activity, it did not have advertisements. That has all changed today.

In-game branding is growing. I found an article that discusses this topic on www.brandingvoodoo.com.  Note this article is date 2006. I will admit I did not realize this has been a popular and growing concept for so long.

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